Privlaka is located on the regional road Zadar - Nin - Vir island on the south-eastern coast of the Privlaka Bay, opposite of the island of Vir, 7 km northwest of Nin. Northwest of Privlaka is a large sand beach with small woods.
The broader area of Privlaka was populated as early as the prehistoric times (Illyrian tumuli, Roman inscriptions). The mediaeval settlement was devastated by the Turks in 1570. The pre-Romanesque church of St. Vitus, built on an Illyrian grave-mound, has been preserved until today. Early Croatian remains (small churches) are also found in the surroundings.